Tarak Bhattacharya of Mad Over Donuts: Donuts will always be our superhero

Tarak Bhattacharya, Chief Executive Officer and Executive Director, Mad Over Donuts (MOD) speaks to Nehal Gautam, Business Reporter, IMAGES Group about the brand’s strategy for tier 1 and tier 2 towns and about the company’s category expansion plans while retaining the focus on donuts.