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Abhishek Ganguly, Puma: 43% of our biz in 2022 came from online

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Abhishek Ganguly, outgoing managing director, PUMA India & South East Asia speaks to Group Managing Editor Rasul Bailay about the company’s growth—figures, focus and strategy. And how being a digital-first company has helped Puma become one of the top selling brands online as well offline.

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Retail sales see a growth of 9% vis-a-vis August 2022

In categories, QSR and jewellery reported a growth of 14% each, followed by food and grocery (13%) and beauty...

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