YOUR CONSUMER AND SHOPPER IS GETTING YOUNGER AND MORE TECH MATURE
HOW DO YOU KEEP UP WITH THEIR NOTION OF ‘WHAT’S COOL’ AND ‘WHAT’S IN’ –
You type, they swipe. You click, they tap. Meet Generation i. Today’s digital natives are demanding experiences that are richer, more immediate, interactive and, above all, intuitive than ever before — not least from retail where buying the product is the beginning of the process and where store interiors are expected to be magical, intuitive, connected landscapes.
Technology is reshaping consumer behavior and, in turn, reshaping retailing. Over the next few years, consumers will experience completely new retail models that deliver unique shopping experiences for their guests. How can you serve the most technologically-savvy generation in history and understand their behaviour?
Moderator: Devendra Chawla, CEO, Food Bazaar
Lead Presentation on ‘Evolution of Indian Online Buyer’: Nitin Bawankule, Industry
Director – Ecommerce, Classifieds & Media, Google
Priti Mehta, Founder, Director and Creative force, Omved
Samir Kuckreja, Founder & CEO, Tasanaya Hospitality and President, NRAI
Sanjay Karwa, CEO, Planet Retail
Sanjeev Agrawal, MD, Skechers
Vinay Nair, Head-National Key Accounts, Hindustan Coca Cola Beverages