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The ‘Roaring’ Indian E-Commerce

The birth of the 21st Century’s World Wide Web (www) brought forward a new age of prospects and opportunities in terms of business. The onset of the Internet laid down new possibilities for the scope of trade in India....

Retailers Optimising on a Mix of Online & Offline Marketing

The recent trend shows that the boost in online purchases is pushing retail stores to take the online medium to boost their revenues. Marketers today are realising the importance of integrating their online and offline marketing strategies with both...

How Retailers Can Reach out to Their Target Audience

‘The world is going digital’ – understanding this, Indian ecommerce ecosystem has recently witnessed an inception of numerous start-ups helping offline businesses go online. Offline stores are continuously seeking for innovative ideas to reach out to a larger audience.Today,...

Riding on the Business of Social Expression

Long before people started communicating with each other using the World Wide Web (commonly, the WWW), the best means to convey an expression was using a greeting card. The generation today wouldn’t really identify with the sentiments that a...

Mobile –RFID- web integration – the best in retail is awaited

In the current industry, sectors like organised retail and Consumer packaged Goods (CPG) value chain look for technology products or solutions that help them to run business efficiently. CIOs of these organisations are keen to adopt the latest technologies...

“While the US gives the world ‘supply chain management’, 7Eleven and Japan give ‘demand chain management’!”

NEC India Pvt Ltd, a joint venture between NEC Asia Pte Ltd and NEC Corporation Japan, was established in New Delhi, India in August 2006. Leveraging on NEC's unique capabilities in integrating IT and networking...

Economic meltdown: Retailers feeling the pinch?

India Inc has taken a cautious and prudent approach to the downturn, but the outlook is not completely negative for the current fiscal, says Cartesian Consulting’s Economic Meltdown Survey, November 2008 report, that covers sector wise analysis of the...

India’s online consumers speak local languages

Internet in IndiaBack in 2006, Google predicted that India would become the biggest online market in the world. They may just have been right. The potential for e-commerce in this massive region of 1.13 billion people is very promising....

The Whole Package

When Walmart starts pushing its weight around to influence packaging trends, you know massive retooling isn’t far behind. But while a mandate from the world’s largest retailer is fairly compelling, it’s just part of an ongoing drive toward sustainable...

HCL to distribute PocketSurfer2 countrywide

DataWind Ltd, a global major of wireless and web access products and services, has launched its handheld internet device PocketSurfer2 in India. Further, the company has tied up with India’s leading IT products manufacturer and retailer HCL Infosystems Ltd...
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Latest News

Retail sales grow 8% y-o-y in March 2024: RAI Survey

According to the survey, sports goods reported a growth of 11% followed by apparel and beauty showing a growth...
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