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Breathing life to waste: Phool

The biomaterials startup Phool, founded in 2017, crossed 10k orders within just 3 months of the launchBengaluru: Phool.co is an Indian biomaterials startup co-founded by Ankit Agarwal and Prateek Kumar in 2017 to collect temple flower waste dumped in...

Unifying online/offline customers data key for effective retail marketing strategy: Surbhi Juneja, WebEngage

Surbhi Juneja, director for strategy and growth, WebEngage talks to IndiaRetailing about growing retail marketing scenario in the country  New Delhi: Surbhi Juneja, director for strategy and growth, WebEngage talks to IndiaRetailing about the evolving retail marketing scenario in India....

Myntra partners with WebEngage to power their user engagement strategy

Online fashion retail major Myntra has chosen to employ the services of marketing automation platform WebEngage to power their user engagement strategy. This partnership will provide Myntra with the technological firepower required to enhance their on-site user engagement, create...
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Smartsters opens shop-in-shop store at Crossword in Pune

Currently, the company plans to open over 10 shop-in-shop locations pan India Bengaluru: Kids’ furniture brand Smartsters has launched its...
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