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Virat Kohli

Fashion & Lifestyle

5 Indian celebrity-owned brands that were huge hits

Anagha R Ratna -
After the five celebrity brands that did not do well, we bring you a list of five  celebrity-led brands that have not only captured consumer interest but have also prospered in the highly competitive market Bengaluru: Celebrity-driven brands have become a significant phenomenon...
Fashion & Lifestyle

Aditya Birla in talks to acquire Virat Kohli’s Wrogn brand

Rasul Bailay -
Wrogn sells fashion apparel, footwear and accessories for men inspired by cricketer Virat Kohli New Delhi: Aditya Birla Fashion and Retail Ltd. (ABFRL) is in talks with Universal Sportsbiz Pvt. Ltd. (USPL) to acquire Wrogn, a casual brand co-created by...
IR Studio

Abhishek Ganguly, Puma: 43% of our biz in 2022 came from online

Rasul Bailay -
Abhishek Ganguly, outgoing managing director, PUMA India & South East Asia speaks to Group Managing Editor Rasul Bailay about the company’s growth—figures, focus and strategy. And how being a digital-first company has helped Puma become one of the top...
Fashion & Lifestyle

Virat Kohli launches ultra-lightweight clothing Wrogn Zero on Flipkart

Indiaretailing Bureau -
The collection will feature over 100 styles in apparel and footwear and will be live on Flipkart starting 27 May 2023 Bengaluru: Indian cricketer Virat Kohli has launched ultra-lightweight clothing Wrogn Zero on the e-commerce platform Flipkart, the companies said...
Latest News

Virat Kohli, Anushka Sharma surprise fans with unannounced visits for Puma’s Let There Be Sport campaign

Indiaretailing Bureau -
The brand ambassadors’ unannounced visit is a co-working space and a residential complex was intended to promote the adoption of sports and fitness into people’s lifestyles as part of Puma's Let There Be Sport campaign Bengaluru: Celebrity couple, cricketer Virat Kohli and...
Latest News

Puma hosts sports conclave; cricketer Virat Kohli, footballer Sunil Chhetri participate

Indiaretailing Bureau -
Through the Let There Be Sport Conclave, Puma aims to develop an ecosystem at the grassroots level that prioritizes fitness and motivates people to take up sports and physical activities  New Delhi: Sports brand Puma India hosted a sports conclave to...
Fashion & Lifestyle

Virat Kohli co-created apparel brand Wrogn launches new collection in collaboration with Karan Johan, Badshah

Indiaretailing Bureau -
Proceeds from the sale of the new collection, which is priced at Rs 1,799 onwards will go to charity through The Virat Kohli Foundation New Delhi: Men’s fashion and apparel brand Wrogn, which is co-created by cricketer Virat Kohli has launched...
Retail

Tie-up with Virat Kohli's One8 contributes 10 pc of Puma India sales

Indiaretailing Bureau -
Association with One8, the brand run by cricketer Virat Kohli, has contributed a full 10 percent of Puma India sales for the global sportswear brand Puma in 2019 fiscal year, helping the German brand clock an overall 23 percent...
Fashion

Virat Kohli forays into kids category with PUMA one8

Indiaretailing Bureau -
India’s leading athlete Virat Kohli launched his first collection for kids with global sportswear brand PUMA. Catering to a new generation of fitness enthusiasts, PUMA one8 Kids introduces athleisure wear for boys between the age of 4 – 14...
Fashion & Lifestyle

Virat Kohli designs his first sneaker with the PUMA one8 Basket

Indiaretailing Bureau -
Indian skipper Virat Kohli has dropped his first sneaker collaboration with global sportswear brand PUMA. Designed by Virat exclusively for the brand, the PUMA one8 Basket is a sneaker that fuses Virat’s iconic style with PUMA’s all time classic...
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Fashion & LifestyleAnagha R Ratna -

Meena Bazaar opens its first store in Mumbai

The new Meena Bazaar outlet is located at the Oberoi Mall in Goregaon Bengaluru: Delhi-based ethnic wear retailer Meena Bazaar has...
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