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VegNonVeg

VegNonVeg: From Culture to Commerce

For streetwear brand VegNonVeg founders Anand Ahuja and Abhineet Singh, what started as a hobby project in 2016 has today turned into a cultural force with 5 lakh Instagram followers and a lucrative commerce with close to Rs 100...

Streetwear, Don’t Care: New genre goes from fashion fad to timeless trend

The current state of fashion in India is dynamic, disruptions are common, and people are no longer scared to experiment. One fashion genre which is changing the way people look dress is streetwear. This genus is all about a...
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Max Fashion launches new youth centric brand ‘Urban’

The first Max Urban collection will be available across the brand's retail stores as well as on the e-commerce...
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