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The global augmented reality application in retail and e-commerce is expected to reach $14.07 billion by 2020 growing at yearly rate of 96.9 per cent

5 retailers who are turning virtual reality into reality

Virtual reality, largely touted as the future of retail is a phenomenon wherein brands create fully immersive, contextual experiences...
Global fashion brands entering India

Global fashion brands entering India

India is becoming a hot bed for international brands and over the past few years. The fact that India...
Myntra launches two international brands on its platform

Myntra adds two international brands on its platform

Myntra recently announced the launch of two leading international lifestyle and fashion brands - TOMS and Meters/bonwe - on...