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Soumi Banik

A Step in the Right Direction: Customer-centricity leads to successful footwear retailing

When UK based brands Clarks was launched in India in 2005, many industry experts weren’t too optimistic of its survival in the country. The reason was simple – the brand’s the price points. There were veterans from the industry...
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Personal Care Brand Mamaearth turns 7

Over the past seven years, the brand has significantly expanded its product portfolio and presence across the country and...
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