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Sifat Khurana

Subscription Boxes: Taking personalisation one notch higher

While COVID has impacted businesses drastically, it has also allowed brands to reflect, re-evaluate, and rethink strategies. It has given them the chance to dig deeper into what their customers need to get them through these new times. As...
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PepsiCo reports ‘high single-digit’ volume growth in Indian beverage market in Jan-Mar

The growth reflects an "organic volume growth and effective net pricing" and a partial offset of the impact of...
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