Sephora

As a customer, I have been asked countless times by cashiers upon checkout: "Would you like to sign up for our membership/loyalty/rewards program today?" Largely due to our pre-conditioning, we turn down the offer even before the cashier has...

When a shopper walks into a store, she is greeted by hundreds of attractively placed merchandise, innovative displays, and charming hosts. But the one technology that's turning out to be a game-changer: Beacons that transmit instant shopping alerts to...

Companies like Apple, Amazon, and Google continue to disrupt conventional approaches, driving up consumer expectations for ease and relevance. And increasingly, as customers hop their way through the purchase process, they expect a harmonized omnichannel experience. At its core,...

Christopher de Lapuente will become global president and chief executive officer of Sephora on March 31, succeeding Jacques Lévy, who has opted to retire. Prior to this, De Lapuente worked at Procter & Gamble starting in 1983. In 2004,...

The Body Shop has announced that it has developed exclusive skin and body care items for French cosmetic retailer Sephora, which will roll out to 170 of the retailer’s 230 doors in the first week of March. The deal...