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Sanjiv Razdan
Food Service
Pizza Hut Leverages on Rice Eating Consumers in India with ‘Birizza’
FoodService India Bureau
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May 5, 2014
Pizza Hut’s has introduced a biryani called Birizza having a flavourful crust with masala gravy aimed at leveraging the strong presence of rice-eating consumer base in India. The new ‘Birizza’ range comes in three variants of Veggie, Paneer and...
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