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Sanjeev Mehra

The Year That Was: Customer-centricity key to shopping mall success

Shopping malls are the lifeline of the modern retail industry. The great Indian shopping mall boom began innocuously enough in the early 2000s, with just three malls in existence in the entire country. Nineteen years later, the number has...

Indian Malls: Selling experiences to engage consumers

Shopping centres encapsulate a robust holistic experience of entertainment, food, shopping, and leisure. They are no longer looked upon as retail destinations but instead have evolved into platforms to garner memorable experiences and spend good quality time. They have...

Modern design helps close the digital divide, generate traffic for Indian malls

The traditional mall is fast becoming a historical anachronism. With the blitz of e-commerce and the convenience of doorstep delivery, brick-and-mortar retail suffered heavy losses. To stop the modern mall from going out of fashion, shopping centre developers are...

Malls hire management teams for end-to-end consumer experience solutions

How does a mall recognise the needs of its catchment area? How does it provide facilities that convert visitors into buyers? For malls across the globe, finding tenants is perhaps easier than bringing in footfalls which translate into sales....

The Great Indian Mall Story: The Rise of the shopping centre industry

The Great Indian Mall Boom began innocuously enough in the early 2000s, with just three malls in existence in the entire country. Nineteen years later, the number has mushroomed to a whopping 650 malls, enabled by the fact that...

Driving The Change: Malls use technology for smart parking solutions

Today, convenient parking and modern retail go hand in hand. Parking plays a major role in deciding where people might go to spend the day. To draw in the footfalls, malls, amusement parks, hotels, and even government-driven projects like...

Kiosks in Shopping Malls: Big revenue opportunity for small businesses

E-commerce giant Amazon has been toying with the idea of installing kiosks in malls in India for some time now. Their tryst with the idea began two years ago with the setting up of kiosks in malls in Bengaluru....

In The Shopper’s Shoes: When retail bosses turn consumers

The principal goal of any business, primarily retail, is to attract and retain customers. A steady flow of new customers is always beneficial to grow the business. There are several factors which can help to improve the in-store traffic.From...

Fashion Retail: Clocking the highest sales growth in malls

Retail in India is an incredible assortment of formats. Over the last decade, the concept of shopping has undergone a sea change in terms of format and consumer-buying behaviour. Along with the increase in disposable income, brand consciousness, development and modernisation of...

Food Courts: The recipe of success for malls

Food courts in shopping malls are a gastronomic destination for shopaholics and foodies alike, enabling the food and beverage industry to gain a competitive edge in the market. Gone are the days when malls were considered only shopping destinations,...
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