Sanjeev Barnwal

Meesho’s revamped identity presents a new colour palette and sonic identity which captures the brand’s ethos of inclusivity and aspiration Bengaluru: Homegrown social commerce platform Meesho has revealed a new brand identity to strengthen its positioning among competitors and enhance shopping...

Easier listing on Indian bourses is on the Budget 2023 wishlist of Dhiresh Bansal, the chief financial officer of Meesho which will help pave the way for the social commerce company’s IPO India has 100 unicorns—technology startups that have crossed...

In recent years, social media has emerged beyond just a networking tool and is now considered a platform enabling business for the Direct to Consumer (D2C) segment. The key drivers enabling Social Commerce in India include tech-enabled marketplaces, logistic...