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Sanjay Vakharia

Men’s Western Wear Market evolving rapidly in India

The Indian apparel industry has traditionally been largely driven by women; it was always the women who were more inclined towards fashion trends. Men’s purchases were need based. However, the tables have turned now as an increasing number of...

Going Green: Retail giants shift industry focus toward sustainability

Climate, biodiversity and oceans. One might wonder what they have to do with retail, and the answer is: a lot! The Retail Industry worldwide, and especially the fashion retail sector produces enormous amounts of waste, while using an immense...

Premium Indian brands lead the country’s denim race

A pair of jeans can be found in practically everyone’s wardrobe – from a hardcore ethnic Indian wear patron to someone who has a collection of trousers in practically every colour. Life without that pair of jeans is unimaginable...

Why retailers are betting big on the Indian shirts market

Shirts accounts for 12 percent of the total apparel market in India. Men’s shirts hold 94 percent of the total shirts market with the remaining 6 percent constituted by the women’s shirts market, which is growing twice as fast...

Digital innovation & the future of social media marketing in fashion retail

We belong to an era where embracing technological developments has become imperative. Speed, accuracy, data analytics, personalisation, engagement and customisation must be kept at the centre for every business to stay relevant.Technology exists and will keep evolving – what...

It’s busy business as retailers gear up to weather climate change

Global warming, inconsistent weather conditions and the shrinking winter season have adversely impacted India’s winter wear market, changing consumer buying behaviour. Climate change has served to transform the business models of apparel retailers as well as their designs, and...

Spykar Lifestyle promotes Sanjay Vakharia as the company’s CEO

Spykar, one of India’s largest denim brands, announces the promotion of Sanjay Vakharia to the position of Chief Executive Officer. Sanjay co-founded the brand in 1992 and was the COO & Director since 2014.The announcement comes at the back...

Spykar eyes up to 30 pc higher sales at Rs 700 crores in FY19

Homegrown denim brand Spykar is eyeing a growth of 25-30 percent this fiscal to clock a revenue of Rs 700 crore, a top company official has said. The brand clocked retail sales of over 550 crore in 2017-18.“We see...

Indian Knitwear Market: Present and the future trends

The need for speed and the need for comfort have together made way for comfort wear. And today, satiating the comfort needs of customers, the knitwear industry in India has boarded the ship of holistic growth.The augmenting popularity of...

The t-shirts market in India

Consumers’ wardrobes, in India and across the world, are undergoing a distinct shift – from formal clothing to a greater preference for trendy and casual attire. The following feature takes a look at the Indian market for one of...
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Smartsters opens shop-in-shop store at Crossword in Pune

Currently, the company plans to open over 10 shop-in-shop locations pan India Bengaluru: Kids’ furniture brand Smartsters has launched its...
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