Samrat Som
Retail
Flipkart to sell Royal Enfield gear, accessories
Niche bike maker Royal Enfield has joined hands with e-commerce major Flipkart to sell its branded gear and accessories.
According to a PTI report: This is for the first time Royal Enfield has partnered with a third-party for sale of...
Retail
Madura Garments play the sub-branding field full throttle
Firms take branding very seriously – but only a minority see themselves as brand wizard. After creating ripples in the ready-to-wear market with brands like Allen Solly, Van Heusen and Louis Philippe, Madura Garments, a subsidiary of AV Birla...
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Indus Valley Cosmetics to Invest ₹40 Crores in R&D
The brand aims to enhance the visibility of its flagship product ‘Organic Gel Hair Colour’ through nationwide advertising and...
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