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Sameer Patel

Women’s Denim Segment: Market trends, growth drivers and innovations

India is the fifth largest destination in the global retail space, making the Indian apparel industry the second largest contributor in the retail industry, and according to industry statistics, denim is the single largest leading segment in the fashion...

Indian fashion retail’s trendsetters

The Indian Fashion Retail Market is poised for great growth. According to Technopak Research, the Indian Retail Market was estimated to be worth Rs 53,06,400 crore (US$ 792 billion) in 2018 and is expected to reach Rs 1,50,68,300 crore...

Creating in-store consumer connect

What makes a brand outlet stand out from the rest when all of them are grouped together in a mall or on a high street? Simple answer – displays that have the power to make the shopper stop and...

Deal Jeans: Chic and sensational AW’15 collection

Velvety, modish and enthralling…the new collection by Deal Jeans showcases new trends in styles, designs and shades. Velvety, modish and enthralling...are the adjectives that describes the latest autumn winter 2015 collection by Deal Jeans. The new collection showcases new trends...
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Smartsters opens shop-in-shop store at Crossword in Pune

Currently, the company plans to open over 10 shop-in-shop locations pan India Bengaluru: Kids’ furniture brand Smartsters has launched its...
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