Puma India
Big Grid
Puma onboards actor Anushka Sharma as brand ambassador
The actor will endorse the brand’s footwear, apparel and accessories including select collections through myriad activities and brand campaigns throughout the year
Mumbai: Sports brand PUMA India has roped in Bollywood actor and entrepreneur Anushka Sharma as its new brand ambassador....
Fashion
India Fashion Forum turns 20, set to unveil new, innovative format
India’s largest fashion intelligence event, India Fashion Forum (IFF) will be back with its 20th edition on December 17th and 18th, 2019 at the Conrad Hotel, Bengaluru – marking two decades of its role as a key influencer and...
Who’s Who
Abhishek Ganguly, Managing Director, Puma India
Abhishek Ganguly
Managing Director
Puma IndiaAbhishek Ganguly, an alumnus of Indian Institute of Management, is a Business leader with a proven track record of more than twelve years in the Sports, Lifestyle and Retail industry.Currently, Ganguly is the Managing Director of...
Fashion
The rising popularity of sports wear in India
Sports aesthetics have had enormous influence on fashion and styles over the years. From knitted shirts to pleated skirts, the trend is nothing new to the fashion world. But what’s new and surprising is the breakneck speed at which...
Fashion
Puma to launch its global digitally-enabled design ID’s second store in India
Sportswear major Puma will soon bring a store design ID with inclusion of a number of digital interfaces at their flagship store at Bangalore’s popular high-street destination Indiranagar. The global ID, with multiple customer-facing interactive screens, endless aisle interfaces...
Fashion
A Step in the Right Direction: The booming sports footwear market in India
India is becoming increasingly health-conscious, and Indians, irrespective of age, sex and demographic, are turning to sports, outdoors and adventure activities. For modern India, fitness and sports are not prerogatives of professional sportsperson anymore – it is a lifestyle....
Retail
Liberalised FDI norm in single brand retail draws mixed reactions
The Union cabinet's approval of 100 per cent Foreign Direct Investment (FDI) in single brand retail on Wednesday drew mixed reactions with industry observers lauding the move while traders' bodies opposed it as "a serious matter for small businesses"."This...
Retail
Myntra establishes itself as the most preferred destination for sportswear in India
Myntra has emerged as the nation’s most sought after retailer for sportswear. The category has witnessed strong growth on the platform at 30 per cent year-on-year over the last five years, owing to concentrated efforts by the online fashion...
Fashion & Lifestyle
Success mantras for global fashion brands in India
India has been touted as the promised land for international fashion and lifestyle brands, but it remains only a promising one where marketers are trying to work around challenges and problems that still plague the retail landscape.
India CEO, Gap,...
Retail
6 great retailers and their high impact HR practices
The growth of multi-channel retail in India is translating to higher demand for human resource and the need to minimise employee turnover. Fortunately, Indian retail companies now are successfully implementing numerous initiatives to retain existing talent and foster a...
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Latest News
Kalyan Jewellers opens two stores in Delhi
The stores located at Kohat Enclave in Pitampura and Sector 7, Rohini were inaugurated by Bollywood actor Nora Fatehi New...
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