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Praxis Global Alliance

Piece of Cake: Pandemic sweetens cake sub-segment, attracts bigwigs

Pandemic-induced acceleration in consumption of bakery items has attracted food majors to venture into the "sweet and convenient" sub-category of packaged cake segment. At present, the industry estimates the sub-segment's revenue generation capacity of over Rs 2,500 crore per annum. In...
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Smartsters opens shop-in-shop store at Crossword in Pune

Currently, the company plans to open over 10 shop-in-shop locations pan India Bengaluru: Kids’ furniture brand Smartsters has launched its...
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