Ratan Tata-backed eyeware retailer Lenskart plans to invest over Rs 100 crore on business expansion, including opening of 400 stores, in the next two years.
According to a PTI report: The company, which has a strong online presence, is eyeing...
In a bid to curb higher marketing costs and cater to diverse customer needs in a highly competitive market, Indian e-commerce players, in a reverse trend, are now expanding their platforms to brick-and-mortar outlets.
"The crux of the online business...
In a first for the Indian e-commerce industry, leading eyewear company Lenskart has launched a unique 'Lenskart Lite' app for Android users which requires no Internet connection to shop from its website.
The app is based on SMS technology.
In the...
Leading online eyewear firm Lenskart is eyeing major expansion in tier I and II cities across the country and setting up 20 brick-and-mortar stores per month to strengthen itself in such markets.
Lenskart, which gets a significant portion of its revenues from offline...
Lenskart.com, India’s largest online retailer of fashionable and stylish eyeglasses, sunglasses and contact lenses escalates its retail business with its latest store in Visakhapatnam, also known as Vizag. It has expanded its footprints in the southern region with this...
From a market size of $2.5 billion in 2009 to $15 billion in 2014 e-commerce has traveled a long way in last five years.The world now is termed as the ‘global village’ and has gone about bringing both business...
Retailing in India is not just about offline (brick-and-mortar) model or online (e-commerce). There is a huge gap between these two models that online retailers are trying to bridge by going hybrid – a fusion of online and offline...
Online eyewear retailer Lenskart.com has opened a franchise store in Chandigarh at Vishwas Hospital. It already has four franchised outlets in Delhi. The brick-and-mortar store will enable customers to access products using the ‘click and mortar’ model by Lenskart.com....