Implementing omnichannel marketing strategies empowers malls to create a comprehensive and compelling shopping experience that connects with customers across various channels
By Gaurav Balani, DGM - Marketing, Infiniti Mall
Mumbai: The retail industry is experiencing a massive shift due to the...
The report elaborates on the omnichannel preparedness, execution and outcomes of over 100 companies in India
‘India Phygital Index 2023’ report by omnichannel retail platform Fynd and Strategy&, a global strategy consulting firm and a part of PwC network powered...
Retailers need to finetune and adopt an omnichannel-inclusive strategy to offer a seamless customer experience
Ridhima Kansal, Director, Rosemoore
It would be an understatement to say that Indian consumers have not changed significantly over the years, especially after the pandemic. Today’s...