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Nina Lekhi

8 retail companies headed by women

These brands are not just famous because of their products but also the women who created themMumbai: As many as 4,500 out of 5,000 business leaders in 29 countries surveyed by Grant Thornton report to having at least one...

India Fashion Forum turns 20, set to unveil new, innovative format

India’s largest fashion intelligence event, India Fashion Forum (IFF) will be back with its 20th edition on December 17th and 18th, 2019 at the Conrad Hotel, Bengaluru – marking two decades of its role as a key influencer and...

Top 7 women in fashion retail

The women’s fashion retail in India has broadened from basic salwar-kameez and jeans and T-shirts to designer wear with emphasis on styling and comfort. With rising incomes, passion for fashion and need for comfort, this segment has evolved greatly...

Nina Lekhi, MD & Chief Design Curator, Baggit

Nina Lekhi MD & Chief Design Curator BaggitNina Lekhi, an entrepreneur by profession and a role model for many aspiring young women entrepreneurs started her journey of success from scratch. Her positive attitude, cheerful and upbeat nature always endeared her to...

17 women entrepreneurs shaping India’s fashion retail sector

Today, a woman’s role in society has far transcended that of a homemaker; she is now a primary decision maker, able and skilled worker.In a country riddled with gender stereotypes, here is a look at women entrepreneurs who are...

Real Life Case Studies: How visual merchandising raked in revenue

Good visual merchandising must have a “wow” element – customers who come to a store should feel happy because ultimately every retailer has opened the store for the customer, not for his own benefit.Here is the list of retailers...

Measuring show window response

Visual merchandising is about two things: (i) aesthetics and visual appeal, and (ii) organizing the store and products in a manner that leads to a more efficient shopping process and more effective communication with shoppers.There was a time when...

Shop Windows That Stop: The art of Visual Merchandising

What makes a brand outlet stand out from the rest when all of them are grouped together in a mall or on a high street? Simple answer – display windows that have the power to make the shopper stop...

Baggit to commence retail growth journey in Tier II, III cities

India's leading fashion accessory brand Baggit is all set to expand its retail wing in Tier II and Tier III cities, with exclusive Baggit outlets and large format stores perspective.According to a ANI report: Currently holding 52 exclusive Baggit...

Baggit announces Shraddha Kapoor as its brand ambassador

Baggit has signed up popular Bollywood actor Shraddha Kapoor as its brand ambassador. In her new role, as the brand ambassador Kapoor will be associated with Baggit brand for the years 2018 and 2019.The association with Kapoor, a popular...
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Mush to shift its 100% production to India by 2025: co-founders

The company scaled from five SKUs in a single category in 2018 to over 150 SKUs across more than...
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