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Nicholas Kontopoulos

Indian consumers love to share data for better brand experience

When it comes to better brand experience, consumers are willing to share personal information to help firms deliver superior service, a survey said on Tuesday. According to e-commerce and product content management software provider SAP Hybris, 92 per cent of...
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Indus Valley Cosmetics to Invest ₹40 Crores in R&D

The brand aims to enhance the visibility of its flagship product ‘Organic Gel Hair Colour’ through nationwide advertising and...
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