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Naviin  Ibhrampurkar

The Year That Was: Customer-centricity key to shopping mall success

Shopping malls are the lifeline of the modern retail industry. The great Indian shopping mall boom began innocuously enough in the early 2000s, with just three malls in existence in the entire country. Nineteen years later, the number has...

Indian Malls: Selling experiences to engage consumers

Shopping centres encapsulate a robust holistic experience of entertainment, food, shopping, and leisure. They are no longer looked upon as retail destinations but instead have evolved into platforms to garner memorable experiences and spend good quality time. They have...

Robots In Retail: A futuristic dream come true

For years now, futurists have predicted that robots will take over every aspect of human life, lending a helping hand in literally every single field. While the vision hasn’t materialized at the pace at which it was originally predicted,...

Malls take CSR initiatives to the people, rake in footfalls for good deeds

With the introduction of mandatory spending on Corporate Social Responsibility (CSR) brought on by the Companies Act 2013, companies in India and across the world have shifted focus from anticipating change and understanding the impact of this change to...

Phy-gital Malls: A powerful arrow in the shopping mall quiver

The word Phy-gital is not new for the Indian retail and shopping mall industry anymore. Every shopping mall is trying to go Omnichannel, upgrade its technology and provide its customers with the ultimate high-tech, experiential retail platform.Despite the meteoric...

FECs: Helping malls transform from mere shopping centres into socialscapes

Shopping centres are traditional destinations for families. Such is the growing mall culture in India that 34 new shopping malls, covering 13.6 million sq. ft. area, are expected to come up in top eight cities by the year 2020....

Kiosks in Shopping Malls: Big revenue opportunity for small businesses

E-commerce giant Amazon has been toying with the idea of installing kiosks in malls in India for some time now. Their tryst with the idea began two years ago with the setting up of kiosks in malls in Bengaluru....

Inorbit’s Pink Power 2018 culminates with the empowerment of 10 women entrepreneurs

Inorbit Malls recently concluded their unique Pink Power movement - an initiative towards the empowerment of women entrepreneurs in India. Inorbit has worked towards converting the dreams of 10 women enterpreneurs into success stories, supporting them in their business ventures. The...

How grand brand launches pave way for a successful retail journey

Imagine a brand achieving a sale amounting to Rs 5 crore in just 12 hours from its launch. No, we are most certainly not making this up. This happened at Phoenix Marketcity, Bengaluru. The brand in discussion here is...

The Inorbit-Pretr Partnership: Serving consumers seamlessly, through all channels

Omnichannel has been the buzzword of the retail world for the better half of the last decade now. Across boardrooms, in meetings, and in-store, the word Omnichannel comes up as a perennial agenda item for most organized retailers across...
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Smartsters opens shop-in-shop store at Crossword in Pune

Currently, the company plans to open over 10 shop-in-shop locations pan India Bengaluru: Kids’ furniture brand Smartsters has launched its...
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