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Growing importance of brand partnerships for long-term business success

In this age of growing consumerism and ever-increasing retail penetration, be it through the brick-n-mortar model or as e-biz,...

The Woolmark Company announces jury panel for International Woolmark Prize India,...

The Woolmark Company has announced the jury panel for the India, Pakistan & Middle East regional round of the...

WIFW AW ’14 Joins Hands with Designers Pankaj & Nidhi

FDCI has announced designer duo Pankaj & Nidh as Fiama Di Wills show designers at Wills Lifestyle India Fashion...

Complete the Look

 God is in the detail. Shrugs, jackets and capes are the trend this season. Straight and slim fits are...

New multi-designer store ‘Atosa’ opens in Mumbai

Aparna Badlani and Azmina Rahimtoola have recently opened their new multi-designer store, Atosa, at Khar in Mumbai. Spread across...

Go Askew

Everybody says “balance” is the most important part of life but mention it in context with fashion and things...