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Myntra’s lifestyle brand Roadster’s retail store launched in Bengaluru

Myntra, in association with one of its retail franchise partners on March 16, 2017 launched the first retail store for its lifestyle brand, Roadster, in Bengaluru. Roadster is Myntra’s top selling outdoor lifestyle brand. Located on 100 feet road in upmarket Indiranagar, with...

Are mergers the roadmap to success for the e-commerce industry?

Experts have long believed that 2016-17 will witness a large number of mergers and acquisitions (M&A) in the startup industry - a supposition that was corroborated with the merger of Goibibo with MakeMyTrip. Indeed, the corporate appetite for M&A has...

The tipping point of luxury retail in India: An indepth study

India’s luxury retail market is growing at a phenomenal pace. What will be its tipping point that will enable it overtake the Chinese market? Or will the numerous obstacles in its path fail the luxury retail industry in the...

Myntra wins master franchise rights for Mango in India

Myntra has announced that it has been awarded the master distribution and management rights for the Spanish fast fashion brand Mango in India; making it the first e-commerce player globally to manage the Omnichannel strategy for a global fashion...

Flipkart consolidates Ekart offerings, shuts down courier and hyperlocal delivery services

Flipkart, India’s largest e-commerce player, is consolidating the service offerings of Ekart, its logistics & supply chain arm, to sharpen its focus to its core business model. Beginning February 5, 2017, Flipkart is no longer operating its customer-to-customer courier service...

Myntra ties-up with Tommy Hilfiger; Indian shoppers pick TommyXGigi collection straight off ramp

Myntra has announced an association with Tommy Hilfiger, allowing shoppers to pick from the brand’s upcoming Spring ‘17 collection that was showcased tat the New York Fashion Week held at Venice beach in Los Angeles on Thursday. Shoppers will...

Myntra rejigs top-level management

Myntra has announced that it has witnessed a 100 per cent y-o-y growth in the month of January with the highest ever revenues of over Rs 850 crore in a particular month. Its extensive selection, unique brand partnerships and the...

Bata renews focus on Gen Y, lines up youth-oriented launches

Present in India for over 80 years, shoemaker Bata is renewing focus on the young generation by lining up new launches in youth-oriented space through its sub-brands like Power and Weinbrenner even as the company is doubling advertising budget this...

Over 80 pc Indian youngsters use smartphone for shopping: Study

More than eight in 10 young adults use their smartphones for shopping, a survey has showed. The findings, by digital marketing firm Regalix, showed that a whopping 83 per cent used their advanced smartphones for some online retail shopping, emarketer.com...

Voylla opens 100th Indian outlet, targets 250 by year-end

Fashion jewellery brand, Voylla, which has already established itself as an Omnichannel fashion jewelry platform has launched its 100th retail store in Asansol, West Bengal. According to a ANI report: It is the second largest city in Bengal leading to major...
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Chandigarh witnessed impressive growth in home & kitchen sector on Amazon

The city experienced healthy double-digit growth across various product categoriesNew Delhi: Amazon.in has reported significant growth in the home and...
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