Myntra

Myntra has announced the launch of the leading professional cosmetics brand, M.A.C Cosmetics, with it’s new collection, Little M.A.C, a selection of M.A.C’s favourite products available in travel-ready sizes, exclusively on its platform. This is the first time the...

Premium underwear brand FCUK Underwear is building on the cutting-edge style and design aesthetic of its parent apparel brand in India, playing on its core strengths of product quality, perfect body contouring fits and fun and audacious prints that...

Usha International is targeting 50 per cent sales growth this fiscal driven by expansion of offline sales points, mainly in regional markets, and increased business volumes from e-commerce platforms. According to a PTI report: The company, which had a turnover...

The fashion and lifestyle sector in India has shaped up rather well since the turn of the new millennium. People today are as fashion-conscious as any celeb or a socialite, and this has resulted in increased fashion spending across...

Changing lifestyles, the comfort seeking middle class with high disposable income, and increasing urbanization has lead to casualization of both men and women’s wardrobes in India. As the segment continues to grow further, Amit Gugnani, Senior Vice President -...

The Goods and Service Tax (GST) rollout from July 1, 2017 ushered in pre-GST sales as many retailers anticipated a higher tax rate under the new system. CashKaro.com, India’s largest cashback and coupons website, dug up some information to...

Myntra has launched a new range in association with the famous HBO television series, ‘Game of Thrones’. ‘Kook n Keech’, one of Myntra’s leading in-house brands has associated with GOT for a new collection, marking the arrival of season...

French fashion wear brand, Promod, has forayed into the e-commerce space with its launch on the country's biggest fashion ecommerce portal, Myntra. The brand will be available on Myntra in variants across apparel, accessories and footwear categories. The Promod collection...

During the 6th edition of Myntra’s flagship, ‘End of Reason Sale’, Myntra registered 56 per cent growth over last year. Held between June 24 - June 26, the mega sale event witnessed an unprecedented 1.3 million customers placing orders...