Maura Regan

LIMA – the International Licensing Industry Merchandisers’ Association – is a leading trade organisation for the global licensing industry. LIMA’s mission is to foster the growth and expansion of licensing around the world, raise the level of professionalism for...

The brand licensing industry, now in its 'nascent stage' in India, is set to grow manifold in the foreseeable future with rising brand consciousness among consumers and higher penetration of modern retail and e-commerce, industry experts said. "The owners of...