Madhuri Dixit
Fashion & Lifestyle
PNG Jewellers signs Madhuri Dixit as its brand ambassador
Bollywood celeb Madhuri Dixit will feature in PNG Jewellers' upcoming advertising campaigns, social media content, and other brand promotional activities, starting with the Gudhi Padwa campaign
Mumbai: Pune-based jewellery retail chain PNG Jewellers has signed Bollywood actor Madhuri Dixit as its...
Beauty & Wellness
Celebrity endorsements: Formula for success
Brand endorsement by celebrities is one of the most popular ways of drawing the attention of a buyer toward a product or service. It not only aids the recall value, but also takes the perceived quality of the product...
Progressive Grocer
Ruchi Soya launches new Mahakosh Brand of edible oils
Ruchi Soya Industries Limited (Ruchi Soya), one of India’s leading FMCG companies and the largest maker and marketer of edible oils and soya foods in India has re-launched its power brand ‘Mahakosh’. Brand Ambassador of Mahakosh, Madhuri Dixit, unveiled...
Fashion & Lifestyle
Celeb-retail Symbiosis
From Devika Rani To Madhuri Dixit – Almost every actor has been roped in to launch a thousand products. From Lux and Digjam to Marlboro, Dabur and Macroman, companies have long loved using celebrities to endorse their brands.The trend...
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Latest News
Retail sales grow 8% y-o-y in March 2024: RAI Survey
According to the survey, sports goods reported a growth of 11% followed by apparel and beauty showing a growth...
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