MA Mehboob

Retail Therapy: Designing the modern mall

Design has a higher purpose that goes well beyond creating something that is pretty to look at. When it comes to shopping centres, for example, design is about adapting the environment to our shoppers’ functional, emotional, psychological, and social...

Changing Retail Spaces: Is omnichannel the way forward?

Today’s retail market is in the midst of great changes. The current competitive set is under fierce competition from new and emerging venues. There is a technology boom and stores – both online and offline are struggling to keep...
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Latest News

Myntra brings UK-based menswear brand boohooMAN to India

The brand will be housed under a dedicated online brand store (OBS) on Myntra Bengaluru: boohooMAN, a clothing and accessories...
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