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Linda Lee

COVID-19: How e-tailers are adapting to changing consumer behavior

The pandemic has changed the way consumers used to consume fashion. With most consumers switching to working from home, there has been a shift in consumer focus from fast fashion and occasion wear to comfortable, easy and value-for-money clothing...
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Honasa Consumer enters into high performer cosmetics

The company is looking to capture untapped potential of the fast growing colour cosmetics industry in the BPC spaceNew...
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