Karnataka Soaps and Detergents Ltd

Karnataka safeguards its famous Mysore soap

Karnataka Soaps and Detergents Ltd (KS&DL), the state-run soap factory, is trying to crack buy-back arrangements with sandalwood farmers to ensure a regular supply of the depleting fragrant wood for its famous Mysore Sandal Soap. Over the past few...
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H&M’s debut with cricket marketing

Amit Kothari, regional head of customer activation and marketing for H&M South Asia, talks about H&M’s association with cricket...
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