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Junction Mall

FECs come into play as Tier-II malls turn community hubs

Tier II and tier III cities are undoubtedly the future growth engines of the country. The rise in internet penetration, influence of social media and growing disposable incomes of the new generation have essentially ushered in an era of...

Concept Stores: Bringing innovative ideas, experiences to Indian malls

The Indian retail real estate market is hugely influence by the West and hence, it won’t be wrong to say that the shopping mall culture in India is a gift from the West. The design of the mall, events...

Junction Mall: A millennial FEC hotspot in Durgapur

Entertainment and customer services are slowly but significantly becoming the in trends not just in Tier I and metro malls but in Tier II malls as well. Junction Mall, Durgapur is one such destination which is gaining popularity among...

Junction Mall, Durgapur offers quality with value for money

With the change in shopping trends in Tier I & II cities, there is a wave of emerging aspirational brands in East India. The middle-class consumer has been elevated to a higher level, therefore shopping malls are focusing more...

Food Courts: The recipe of success for malls

Food courts in shopping malls are a gastronomic destination for shopaholics and foodies alike, enabling the food and beverage industry to gain a competitive edge in the market. Gone are the days when malls were considered only shopping destinations,...

Designing a mall right to attract tenants, consumers

Design has a higher purpose that goes well beyond creating something that is pretty to look at. When it comes to shopping centres, for example, design is about adapting the environment to their core audiences’ functional, emotional, psychological, and...

Junction Mall out to redefine Durgapur’s retail landscape

Junction Mall, located right at the intersection of Durgapur’s commercial centre and NH2, is slowly but gradually becoming a retail hallmark in South Bengal. Adding more to its popularity, it has been ranked as No. 1 place to visit in...

Junction Mall to set up interactive mediums of e-portals

With the change in shopping trends in Tier I & II cities, there is a wave of emerging aspirational brands in East India. The middle class consumer has been elevated to a higher level. There is a rapid transformation...

Indian Malls Selling Experiences: Taking CX to the next level

In an era where digital is taking over all aspects of life, including retail, the pace at which e-commerce has been engaging customers is making brick-and-mortar stores re-evaluate their strategies. In order to stay relevant, malls and brands need...

East Indian Malls: The sunrise sector of the Indian retail industry

Retail is rising in the East. What was unthinkable up until a decade ago has now become a reality. Today, customers belonging to a diverse milieu are making a beeline for malls – to look, touch, feel, buy, and...
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