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Inner Sense

How Inner Sense revolutionised comfort and sustainability in women’s lingerie

The brand has seen customer growth of 2.5x year on year and it services more than 21,000 pin codes across India Bengaluru: In India, finding innerwear that keeps one comfy, does not cost the earth and is sustainable, is no...

The rewards of customer retention in e-commerce

Here's why experts favour customer retention over acquisition in online commerceNew Delhi: A report by customer engagement platform MoEngage found that over 62% of customers uninstalled their e-commerce applications within the first week of downloading them.Retention is increasingly becoming more...

Product is key to customer delight: Experts at India D2C Summit 2023

Experts at the India D2C Summit & Awards 2023 discussed on the importance of focusing on various aspects of product, from innovation to delivery Mumbai: An unwavering focus on product is key for the growth of D2C businesses, said heads...

Women Entrepreneurs: Redefining casual wear and lingerie retail

The women’s casual wear category in India has broadened from basic salwar-kameez and jeans and T-shirts to designer wear with emphasis on styling and comfort. With rising incomes, passion for fashion and need for comfort, this segment has evolved...
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Retail sales grow 8% y-o-y in March 2024: RAI Survey

According to the survey, sports goods reported a growth of 11% followed by apparel and beauty showing a growth...
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