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The rewards of customer retention in e-commerce

Here's why experts favour customer retention over acquisition in online commerceNew Delhi: A report by customer engagement platform MoEngage found that over 62% of customers uninstalled their e-commerce applications within the first week of downloading them.Retention is increasingly becoming more...

Brands fight it out on the FIFA field

Months before FIFA 2010 kicked off, various brands started their own competitive marketing race. The brands represent all fields of the market, from apparel, to banks, to drinks and more and still more... The official drink partners for...

Chisel & Hammer plans to foray into new businesses

Chisel & Hammer (Mobel) Ltd, formerly known as Living Room Lifestyle Limited, is planning to venture into new businesses. The company informed the Bombay Stock Exchange (BSE) that under the guidance of its new CMD, Pushpesh Kumar Baid, Chisel...
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Agilitas plans to open 200 Lotto stores; aims for Rs 2,000-3,000 cr revenue

The company plans to open the first Lotto store by early next yearNew Delhi: Agilitas Sports is planning to...
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