Hamdard

Retail industry reacts to the Union Budget 2018

In his last full budget before general elections in 2019, Finance Minister Arun Jaitley reduced corporate tax for 99 percent of the companies to 25 percent. In keeping with his earlier announcement of reducing corporate taxation rate to 25 per...

RoohAfza partners with 100 Barista stores to attract newer consumers across the country

Hamdard Laboratories, an over 100 year old iconic FMCG company’s flagship brand RoohAfza has striked a delicious partnership with Barista Coffee Company with 100 Barista stores with a focus on RoohAfza affinity markets, and the potential to attract newer...

Hamdard launches RoohAfza Fusion, enters ready-to-drink market

Hamdard Laboratories India, over a 100 year old iconic FMCG company has today entered the ready-to-drink beverage segment with the launch of 'RoohAfza Fusion', a brand extension of its flagship brand RoohAfza. Fusion will be available in modern tetra-pak aseptic packaging...

Striking a balance between heritage and relevance: Hamdard

When 110-year-old FMCG brand and traditional medicines player Hamdard Laboratories launched a cutting-edge and disruptive social media campaign -- #IHateYouMom-- for its legendary brand Safi, the idea was not just to attract a few eyeballs. The big picture was...

Mansoor Ali, Chief Sales and Marketing Officer, Hamdard

Mansoor Ali Chief Sales and Marketing Officer Hamdard Chief Sales and Marketing Officer at Hamdard, Mansoor Ali looks after sales, marketing and the overseas business. With 20 years of experience in FMCG and consumer goods, he has worked in organisations like Gillette,...

Hamdard introduces RoohAfza kiosks this summer

To develop new potential markets for its iconic summer drink brand RoohAfza, Hamdard (Wakf) Laboratories has taken up a pilot initiative and has introduced RoohAfza dispensers around high congregation points including highways, hospitals and tourist spots. Arshad Siddiqui, chief marketing...

Hamdard forays into lifestyle wellness space

Hamdard (Wakf) Laboratories, India’s leading health and wellness company and pioneer of Unani medicines, announced its foray into lifestyle wellness space by unveiling ‘Nature Wonder’ range of OTC products for lifestyle disorders. The new range expands Hamdard’s consumer healthcare portfolio,...
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Neeru’s to focus on omnichannel retail and mobile commerce for a seamless shopping experience

The presence on social media helped Neeru’s acquire a voice and mobile commerce, which helped them to know the...
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