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Farhan Akhtar

Raymond to restructure its consumer products strategy

Fashion and textile major Raymond Ltd is in the process of restructuring its consumer products strategy to enter new categories within the hair and skin care. The company is also going to form an advisory board which will include...

Farhan Akhtar, New Brand Ambassador for Code by Lifestyle

Lifestyle International has announced that they have signed charismatic Bollywood Superstar, Farhan Akhtar as the Brand Ambassador for their contemporary menswear brand – Code by Lifestyle. Code by Lifestyle, with its wide range of offering in the formal and smart...

Celeb-retail Symbiosis

From Devika Rani To Madhuri Dixit – Almost every actor has been roped in to launch a thousand products. From Lux and Digjam to Marlboro, Dabur and Macroman, companies have long loved using celebrities to endorse their brands.The trend...

Myntra Signs Ranveer Singh as Brand Ambassador

Online shopping portal Myntra has roped in Ranveer Singh as the brand ambassador of their in-house brand Roadster. Here are the recently released print ads featuring the actor.Ranveer can be seen riding a bike in the photos, wearing blue...

Yepme Releases the Brand Anthem with Farhan Akhtar

Yepme.com has released the Farhan Akhtar Yepme Anthem music video. Farhan Akhtar, as Yepme’s brand ambassador worked in association with Ehsaan-Loy to produce the catchy-upbeat Yepme Anthem called “Tension Kyu Lete ho Yaar”. The music video will feature Farhan...

A. Lange and Sohne will be in India next year

German watchmakers A. Lange and Söhne have finalised plans to enter the Indian market early next year.The company is reportedly in talks with private retailers, though no names have come to the fore yet. “We are sure that we...
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Retail boom in sacred cities driven by a surge in spiritual tourism

Growing tourism is attracting retail brands to establish a footprint in these potential market  New Delhi: Retail chains are capitalising...
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