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43.7 percent of consumers globally stated that they are spending more time on social media due to the coronavirus outbreak. Brands need to capitalise on this increased social media activity to promote purchasing and build shopper loyalty in a...

Facebook-owned Instagram on Thursday announced its partnership with online food delivery platforms Swiggy and Zomato to support small businesses in India during the COVID-19 crisis. The photo-messaging app also announced the rollout of the food order sticker in India that...

While the initial days of lockdown enforced in India in response to COVID-19 crisis sent the Indian online food and grocery retailers into disarray, they were able to quickly turn things around and convert the situation into one of...

In a bid to help struggling small businesses in COVID-19 times, Facebook has introduced Shops to help set up a single online store for customers to access on both Facebook and Instagram. While Facebook Shops is being rolled out from...

Reliance Retail's success in new commerce platform, JioMart could alter the industry dynamics, but execution holds the key and there are challenges, according to brokerage firm, Jefferies. "We see the grocery opportunity as huge and own-label introduction as the next...

After entering into a massive US$ 5.7 bn deal with Facebook, Reliance Industries has begun piloting its new commerce venture JioMart on WhatsApp. JioMart has the advantage of its own Jio telecom user base and the massive reach of...

E-commerce major Amazon has decided to go big in the neighbourhood commerce space with the launch of ‘Local Shops on Amazon', a programme to enable local and small shops and retailers sell their products online. The announcement came a day...

Facebook’s decision to invest US$ 5.7 billion or Rs 43,574 crore in Reliance-owned Jio Platforms makes them their largest minority stakeholder. The key announcement that followed the deal was the partnership between JioMart and WhatsApp. Here are our five key...

Following the announcement of Facebook’s US$ 5.7 bn investment for 9.99 percent stake in India-based Jio Platforms Limited (JPL) on April 22 2019; Aurojyoti Bose, Lead Analyst at GlobalData, a leading data and analytics company, offers his view on the...

Mark Zuckerberg-run Facebook has interestingly chosen India to begin its global e-commerce journey with investing US$ 5.7 billion (approx. Rs 43,574 crore) in Reliance Jio, sounding the bugle to take on e-commerce behemoth Amazon and Walmart in the long...