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Mensa Brands’ Ishin onboards Bhumi Pednekar as brand ambassador

Pednekar unveiled Ishin’s new collection titled Rumi which will be available on Ishin's official website (ishinfashions.com) and other e-commerce marketplaces such as Myntra Bengaluru: Women’s ethnic wear brand Ishin, owned by e-commerce aggregator platform Mensa Brands, has onboarded Bollywood actor Bhumi Pednekar...

Myntra records close to 100% growth in premium ethnicwear

The premium ethnic wear segment on Myntra registered 2X growth in the last year, with nearly 60% of the contribution coming from metro cities and tier 1 cities Bengaluru: Fashion e-commerce platform Myntra has witnessed close to 100% growth over the...

Vedant Fashions launches new Manyavar-Mohey store in Bengaluru

The retail outlet that houses both men’s and women’s ethnic wear is located at Commercial Street, Shivaji Nagar, Bengaluru Bengaluru: Leading ethnic wear player Vedant Fashions Ltd. has launched a new combined store of its brands Manyavar and Mohey in Bengaluru, a company official...

Wrap Studio Launches The Tunic Trend

Ethnic clothing brand, Wrap Studio has unveiled its latest collection called The Tunic Trend that  features different styles of tunics. In this collection, the brand experiments with the different fabrics like cotton silk, crepe rayon, cotton modal, etc. The...
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How FMCG companies are rethinking packaging to become eco-friendly

More and more companies are opting for sustainable approaches to packing of FMCG products for e-commerce. Here’s an overview...
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