Dyson, the global technology company and developer of high-performance machines has announced the launch of its latest products in India. It also officially opened doors to India's first Dyson Demo store in DLF Promenade Mall, New Delhi.
Dyson will invest more than Rs 1200 crore in India over the next five years, having received its license for Single Brand Retail Trade in 2017 through the 100 percent FDI route.
Founded by British inventor and entrepreneur, Sir James Dyson OM, Dyson has brought its latest problem solving technology to India, including its cord-free vacuum cleaners (Dyson V7 & V8 range), revolutionary hairdryer (Dyson Supersonic) and its range in intelligent air purifiers (Dyson Pure Cool Link).
Speaking at the launch event, Jake Dyson, Chief Engineer & Member of the Dyson Board, said, "We are pleased to bring out the latest technology to India. Dyson engineers have spent time undertaking research in home across India to understand how our technology can help solve problems. We are launching a range of products, using our patented technology, which we believe will bring meaningful benefits."
Describing Dyson's problem solving approach to developing technology, he added, "Dyson engineers always start with science and technology. We harness this to improve products, make them exciting and pleasurable to use. We encourage our engineers to have a fearless approach to experimentation and failure in order to make discoveries and develop products with levels of performance that no one has experienced before."
The commerce and industry ministry said it has approved two foreign direct investment proposals, including that of Dyson International, in the single brand retail sector.
According to a PTI report: Dyson International got an approval to carry out single brand...
Two foreign direct investment (FDI) proposals, including that of consumer durables manufacturer Dyson International, have received regulatory clearances, an official statement said on Wednesday.
According to the Commerce and Industry Ministry statement, a proposal from Dyson International to carry out...