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Disney & Me stores foray into India

Disney & Me stores foray into India

Disney & Me stores, catering to lovers of Disney, Marvel and Star Wars merchandise, have opened up in India...
Coca-Cola India launches Thums Up Charged No Sugar

Coca-Cola India launches Thums Up Charged No Sugar

Coca-Cola India, one of the country’s leading beverage companies, has announced the launch of Thums Up Charged No Sugar,...
Demystifying Character Licensing in Kidswear

Demystifying character licensing in kidswear

A visit to the kidswear section of any MBO will bring alive the importance of character licensing and how...
Character Licensing: Powerful growth instrument for kidswear brands

Character Licensing: Powerful growth instrument for kidswear brands

Character and entertainment licensing is one of the largest segments of the licensing business, and is probably the part...
Koovs brings out line inspired by Mickey, Minnie Mouse

Koovs brings out line inspired by Mickey, Minnie Mouse

A fashion line featuring Disney's popular characters Mickey Mouse and Minnie Mouse has been brought alive courtesy an association...