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Digital Experience Management

Bebe Partners with Qubit to Drive Sales with a Personal Touch

Women's fashion retail giant bebe has appointed Digital Experience Management (DXM) platform provider Qubit to provide a wide reaching and bespoke A/B testing, website optimization and personalisation program designed to increase conversion rates.Bebe retains a strong physical store presence in...
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How fashion brands are leveraging AI

From product design to marketing and virtual try-ons, here’s how the fashion majors are adopting AI in their businessTop...
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