D2C

Healthy snacks brand company Happilo has raised $25 million from Motilal Oswal Private Equity(MOPE) to build direct to consumer healthy snacks business that will include dry fruits, trail mixes, nut protein bars and muesli, an official statement highlighted. The statement...

In talk with Manish Aggarwal, Director, Bikano to know the insights of the business       If you had to pen down your top 3 learnings from        2021 then what would that be?Hygiene, Convenience &...

Health has taken the spotlight, courtesy the pandemic and more and more brands are cashing on this change by aggressively bringing conscious products to the market. According to a recent report, India is projected to have an addressable base...

Honasa Consumer Pvt. Ltd. (HCPL), the parent company of Mamaearth and The Derma Co. launches a new skincare brand  AYUGA, an official statement highlighted.The brand has collaborated with yoga and wellness ambassador, Shilpa Shetty Kundra, to craft the brand...

D2C fashion brand Bewakoof has signed on Sidharth Malhotra and Fatima Sana Shaikh to promote the brand on its digital platforms. The duo will be seen sporting the Bewakoof collection in the campaign themed ‘Never Change’. The campaign will...