Customer 360 Strategy
Big Grid
How pull marketing saved businesses from sinking during the pandemic
In simple words, pull marketing is an approach that marketers use to draw customers to a brand through search engine optimization (SEO) and other non-intrusive methods. With the pandemic, social distancing became the call of the day and push...
Technology
GreenHonchos: Enabling Intelligent Retail
E-commerce business is on a growth path and is set to achieve almost 265% growth by 2021. Experts are predicting that what was a $1.3 trillion industry in 2014 to is going to be a $4.9 trillion industry by...
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Latest News
Amazon readies for pilot of under-15 min delivery of daily essentials in Bengaluru
Amazon's strategy has focused on "selection, value and convenience" and the overall vision is to build a large profitable...
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