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With e-commerce picking up pace in India, more and more consumers are complaining  of poor physical retail experience. Brands often lament the poor feedback they receive  from customers. This is widening the divide between brands and consumers, but as...

Mobile marketing has the potential to change the paradigm of retailing – from the stereotype consumers entering the retailing environment to retailers entering the consumer’s environment anytime, anywhere on mobile devices. In an exclusive conversation with IMAGES Retail, Alan...