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Clovia

Loungewear: Demand for comfort rises amid uncomfortable times

While the coronavirus pandemic immobilized the entire world, fashion continued to evolve. In fact, the lockdown and the lull has triggered new trends in fashion. As the world became restricted to their homes, consumers’ started gravitating towards fashion that...

Retailers join festive cheer as Flipkart Wholesale and Best Price stores host The Big Billion Days

India’s homegrown Flipkart Group is set to bring festive cheer to millions of retailers and small businesses in the country with the launch of ‘The Big Billion Days’ sale across Best Price cash-and-carry stores as well as on the...

Lingerie brands branch out into loungewear & activewear categories

During the pandemic, when people have been faced with extraordinary circumstances and are working from home, a lot of customers have felt the need for good quality loungewear sets. Keeping healthy and exercising at home also requires a functional...

Neha Kant, Co-founder, Clovia

Neha is a Delhi University (Miranda House) graduate and holds masters in management degree. After a decade of experience in corporate India, where she led business for some big names, she decided to start on her own to address the...

Women Entrepreneurs: Redefining casual wear and lingerie retail

The women’s casual wear category in India has broadened from basic salwar-kameez and jeans and T-shirts to designer wear with emphasis on styling and comfort. With rising incomes, passion for fashion and need for comfort, this segment has evolved...

Budget 2020: Wishlist of Indian retail titans

Budget 2020-21 is just around the corner and retailers have pinned high hopes that the new policies will have a positive impact on the retail market. The retail industry expects the Budget 2020 to revive consumption and spur demand. Apart...

20th IMAGES Fashion Awards honour outstanding fashion retail brands

The 20th edition of India Fashion Forum was held on December 17-18, 2019 at Hotel Conrad, in Bengaluru. The event witnessed top honchos of the fashion industry sharing some notable insights on the current trends through various interactive sessions.IFF’s...

CEOs take on the future of fashion retail in India

The Indian fashion retail industry is considered as one of the fastest developing sectors of the country as it continues to take giant steps towards becoming organised. However, the success of the fashion retail market is completely dependent on...

Online 2 Offline: Connected commerce transforms the way fashion customers shop

The Indian e-commerce industry has been on an upward growth trajectory and is expected to surpass USA to become the second largest e-commerce market in the world by 2034, as per an IBEF Report. Online retail is continuing to...

Future of robotics in fashion retail

For years now, futurists have predicted that robots will take over every aspect of human life, lending a helping hand in literally every single field. While the vision hasn’t materialized at the pace at which it was originally predicted,...
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Scent of success: What’s driving the growth of India’s fragrance market

Indian fragrance sector has grown 11% in the last two years fuelled by several factors… Bengaluru: The Indian fragrance industry is...
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