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Chetan Siyal

D2C brands struggle for prime mall spaces as leasing norms evolve

Legacy brands and international retailers dominate high-footfall areas, while emerging D2C players struggle to break into the offline retail ecosystem.New Delhi: The rise of direct-to-consumer (D2C) brands in India has disrupted traditional retail models, but when it comes to...

Founders, market are key for D2C investors

Investors and brands across the retail landscape put their point on what are the crucial factors of investments.New Delhi: Founders, the category a brand operates in, the market for the product, and revenue growth are key considerations when investing...

Technology has been a game-changer for Snitch in key areas: Maruthy Ramgandhi, CTO

Snitch's chief technology officer (CTO) Maruthy Ramgandhi sheds light on the new-age brand’s tech journey and much moreNew Delhi: With almost two decades of experience, Maruthy Ramgandhi is a seasoned technology leader with extensive experience in product management, engineering,...

Digital-first brand Snitch eyes Maharashtra expansion

The brand plans to open six new stores in the region with an expected monthly revenue of Rs 3.5-5 crore New Delhi: Bengaluru-based omnichannel fashion brand Snitch plans to open six new stores in the month of August in Maharashtra,...

Snitch opens its 16th store in Rajkot

The brand last week opened its 15th store in VadodaraNew Delhi: Bengaluru-based omnichannel fashion brand Snitch has opened its 16th store in Rajkot, Gujarat, as per a social media post by the company’s top on Friday.“Adding a new style...

D2C brand Snitch to enter Telangana, keeps Kerala and Tamil Nadu as next focus

The new 3,500 sq. ft. store will be the 10th from the companyNew Delhi: Bengaluru-based D2C brand Snitch which runs around nine stores plans to open the 10th store in Sarath City, Hyderabad marking its entry into the state...

Why is CGI marketing gaining popularity among brands?

Effectiveness, engagement and novelty are some of the many benefits of computer-generated imagery (CGI) -- driven advertisingNew Delhi: The iconic Qutub Minar getting a golden ring, a box falling on a building, an anonymous creature on a skateboard or...
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From Retail to Restaurants: How These Malls Became the City’s Culinary Lifeline

Here’s a look at five retail destinations that are driving this transformation — from street food revivals to gourmet...
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