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Celebrity Endorsements: Breaking Through the Blur

A guide to mastering celebrity endorsements in the age of overexposureIn an era where consumers are bombarded with thousands of ads daily, standing out is more challenging—and crucial—than ever. Celebrity endorsements, a time-honoured marketing strategy, are facing a crisis...
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Jewelbox opens first store in Bengaluru

With 15% of Jewelbox’s total online orders coming from Bengaluru, the city has emerged as a key market for...
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