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Brand Factory

MobiKwik to power e-cash payments at Brand Factory, E-Zone

India's largest independent mobile payments network with over 32 million users MobiKwik has announced partnership with Brand Factory and E-zone of Future Group to power e-cash payments. According to a ANI report: Brand Factory is India's largest discount retail chain...

Brand Factory goes big on social media to celebrate Independence Day

Brand Factory, leading fashion discount chain, is planning to celebrate India’s 69th birthday using Facebook, Twitter and Instagram to create e-greetings. The retail format, a part of Future Lifestyle Fashion’s Limited, will create the biggest greeting card with wishes for...

Brand Factory speeds up expansion plans

Future Lifestyle and Fashion Ltd led by Kishore Biyani is speeding up the expansion plans for Brand Factory, the fashion discount chain. The company is looking forward to take on online marketplace retailers like Snapdeal, Flipkart and Amazon. The renewed...

Brand Factory Ensures Profitability by Scale

Brand Factory, India’s largest fashion discount store, was launched in 2006. The first store, touted as the destination store of the company, opened doors at Marthahalli in Bengaluru. Speaking on the same, Suresh Sadhwani, Business Head, Brand Factory says: “Around...

Future Group opens third edition of shopping fest

Future Group has announced the start of the third edition of its shopping fest – The Great Indian Shopping Festival – at all its retail stores across the country. The month-long festival – from April 16 to May 15...

Planet Sports inks pact with Hero Cycles

Planet Sports, one of India's largest multi-brand sports and lifestyle speciality retail chains, has announced a strategic tie-up with Hero Cycles to market and sell their new range of high-quality premium bicycles. This association would enable Hero Cycles to...

Brand Factory to add 15 new outlets

Future Group has announced retail expansion plans for its value retail format Brand Factory. The chain is scheduled to roll out 15 new outlets across the country in the first two quarters of fiscal 2011-12, Rajesh Seth, V.P Marketing...

Brand Factory to open at High Street Mall, Thane

Future Group is all geared up to open a new outlet of Brand Factory at the High Street Mall, Thane on May 6, 2011, tentatively. Spread over an area of 40,000 sq. ft., the retailer will be a key...

Cinepolis launches sub-brand in India

Cinepolis has opened a five-screen multiplex, CinemaStar, at the High Street Mall in Thane. Developed by Siddhi Group, the total built-up area for the shopping centre is in excess of 5.8 lakh sq.ft., with one of the key anchors...

Turtle targets 100 new stores by next fiscal

With a vision of graduating from being a men’s lifestyle brand into a leading fashion wear brand, Turtle is now focusing on running operations in retail and distribution across the country. Simultaneously, it is also concentrating on the markets...
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Smartsters opens shop-in-shop store at Crossword in Pune

Currently, the company plans to open over 10 shop-in-shop locations pan India Bengaluru: Kids’ furniture brand Smartsters has launched its...
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