Big Data

Adrian walks into a retail store only to find that his favourite brand of ice cream is sold out; other brands are overstocked. Party planner Deb picks paper plates from one online store, but soft drinks and soda from...

Whats ‘BIG’ about Big Data? The marketing rules are evolving from a focus on products and services, to a focus on customers who are always connected via their mobile devices and quick to seek and share opinions about brands...

Doing things differently in the 21st century - adapting to the new landscape & re-drawing the blueprint for the next millenium of retail...Charting a course of action for the future of Retail, learn from the brand leaders on how...

E-commerce initiatives and business models which directly depend on the interent ecosystem, need comprehensive Software Testing. While online transactioning is the primary business process for some of the most successful corporations, it is a critical service offerred by the...

The mood and emotion sensing device and its integration into the retail sector is enhancing the overall shopping experience. Saif Ahmad, president and COO, Xavient Information Systems explains further.It is a universal fact that the human race is always...

Delhi-based Jasper Infotech, which runs the online marketplace Snapdeal.com has launched ‘Smartfeed’, a personal shopping guide for its customers. The new feature provides users with personalised shopping ideas and a trending list of products that are popular on the platform and...

When Amazon Fresh announced its plans to expand its online grocery business, many grocers worried about how the actions of the online giant would impact their operations. What many grocers aren’t aware of, however, is that retailers of all...

The retail industry in India has evolved at a fast pace over the past decade. Today, it has become one of the most important markets in the world, where almost every international player worth its salt wants to invest....